Skip to main content

Featured

Marketing Strategy | Food and Nutrition Service

Creating an effective marketing strategy for a food and nutrition service requires a comprehensive approach that encompasses various elements to reach, engage, and retain clients. Here's a detailed plan to market a food and nutrition service: Identify Your Target Audience: Define your ideal client base based on demographics, interests, dietary preferences, health concerns, or fitness goals. Understanding your audience helps tailor your marketing efforts more effectively. Develop a Unique Value Proposition (UVP): Clearly articulate what sets your food and nutrition service apart from others. Highlight the benefits of your service, such as personalized meal plans, expert guidance, locally sourced ingredients, or specific dietary expertise. Create Compelling Content: Develop engaging and educational content that educates and attracts your target audience. This could include blog posts, articles, recipes, infographics, or videos focusing on nutrition tips, healthy eating, m...

Marketing Management IO certified Hubspot Diamond Partner

You will surely have noticed it, but on our blog, we rarely talk about ourselves (only 7% of the articles published, we did the math). No enticing Instagram posts praising our merits, no ads on our specialties and "incredible" skills, no unnecessary click-trap videos to appear "nice" (although we are, we promise). We prefer to focus on the challenges of our clients, their growth and on how to help them solve their problems to  effectively achieve their objectives .

The year 2020 ends, despite the unprecedented health crisis, on an excellent note for our agency which has carved out, step by step, a solid reputation in the digital sales transformation market (CRM), marketing (automation) and customer relationship (customer experience): we are now a Diamond Partner of the publisher Hubspot.

Leaders of the Inbound Marketing & Sales in Reunion and among the first agencies in France and Spain, Marketing Management Indian Ocean  (MMIO for short) , n ur agency created in 2015 is a pioneer of this discipline in the overseas territories.

We continue to recruit to strengthen our team and our partners, while continuing, continuously, the training of our employees "to the state of the art" as the Americans say, in order to bring the latest marketing and sales developments, to our current and future customers. Fact :

             We won this year the e 1st prize of  the best digital strategy at Inbound Marketing France with our client Teralta, Audemard Group ,

             The agency's consultants also had the opportunity to pass Hubspot certifications reserved for certain partners, including the particularly exclusive " HubSpot Certified Trainer", an international distinction that only a few dozen agencies display around the world.

             Fortunately, we have just climbed an important step to reach a new level. This month, we obtained a new certification "Inbound Agency - Hubspot Diamond Partner" , a privilege reserved for a restricted circle in Europe where we join the Top 20 and in France (only 5 out of more than 200 agencies) , a pledge of our expertise in Inbound Marketing & Sales for our clients.

Becoming an agency  certified as a "Diamond Partner Agency" by the publisher Hubspot (a US company listed on the NYSE) , the world leader in inbound marketing & sales ,  is a great recognition and constitutes an important step in our development. 

What is a HubSpot Diamond Certified Inbound Marketing agency?

This new international certification is the assurance of compliance with the Inbound Marketing methodology and our know-how.

Being a “Diamond Partner” is proof that we have therefore successfully implemented the method and the tools with several clients (and for ourselves). A criterion of choice when choosing an agency.

In this regard, I invite you to carefully read our latest case study released this week, the industrial Atelier du Store which has multiplied by 3 in 18 months its incoming demand (or its acquisition if you prefer), including 120% on its priority segment. A happy customer who naturally became a promoter of our services.

And now ? develop internationally

Being based in Reunion, we are already supporting clients in Spain (where we opened a sales office in March, a few days before confinement), in the West Indies and in Belgium. And we are developing strongly in metropolitan France (yes in France).

 To do this, obtaining the HubSpot Diamond partner label is a guarantee of internationally recognized reliability.

It reinforces our mission, which is to support ambitious companies wishing to:

             better serve their prospects and customers and drive out sticking points and irritants

             pursue and accelerate their growth throughout the customer cycle: from attracting a prospect to building loyalty

             meet the expectations of today's and tomorrow's customers and their new way of buying.

             equip yourself with the best tool and methods on the market to be more efficient

Our mission remains the same: to support the growth and transformation of the company

And wherever it is located ...

We can surely help you if you have the following needs and challenges:

             sustainably increase your turnover

             shorten your sales cycle

             automate certain tasks using marketing automation and CRM tools

             get to know your customers better to retain them and offer them a customer experience that will make your competitors pale

             set up a customer service that blows your mind : tickets, chatbots , automated follow-up ...

             structure your sales and marketing teams,  align objectives  and ensure better management (business intelligence, automated reporting) of sales, marketing and customer service activities

             reduce your  customer acquisition cost

             build your audience and develop your  client file and database

             explode requests for quotes

             convert prospects into customers

             industrialize your  commercial prospecting  by becoming your  own business provider

             finally differentiate your communication , based on the expertise and value brought to your customers and prospects

             have a "systematic" presence in the queries of Internet users on Google

             better recruit and build an employer brand

             develop your  influence

             knows what to say and what to do on social networks

             adopt a social selling approach

 

Given the business  challenges surrounding the digitalization of companies, and given the new expectations of consumers, we are more than ever convinced that Inbound Marketing and Sales has a future, if it is of course carried out by specialists.

 

 Healthandbeautytimes         themarketingguardian  imtechies  techiesguardian  healthsunlimited

Popular Posts